Industrial profile videos establish who your company is as a whole and what manufacturing services you offer. Most Industrial profile videos should include a factory tour with animated graphics and a voice-over that explains capabilities. Additionally, short-scripted interviews with the owner and management, give the audience an opportunity to put a face to the name and express personality which text and images cannot convey.
Do We Need A Video? No, you need videos because your company needs good talent, services, specialities, employee training and retention and an engaging and entertaining way to tell people what you offer.
If a video is included in a landing page, the chances of conversions increase by almost 80%.eyeviewdigital.com
Many businesses use video marketing as part of their marketing strategy. Website video productions help in creating engaging and original content to attract new customers and retain existing customers. And, videos have become one of the least costly marketing strategies.
To compete and connect with new customers, you have to create interesting quality videos. You can do this for YouTube, Facebook, Vimeo, and your website.
Here’s a profile video we created for Honda Manufacturer, Rocknel Fastener. This digital marketing video focuses on the people and technology behind the successful manufacturer and is a good example of a brand video. We can also create Introduction, educational, testimonial, company culture, on-boarding and founding story videos.
Your brand is not a lifeless strategy on a piece of paper or text on a screen — you must bring it to life. Video must be part of your marketing strategies and telling your story is important to keep your audience connected and bring in new viewers — which could eventually become loyal customers.
Video does what text doesn’t. It creates an immediate, real and authentic interaction and connectivity with your audience.